Senior Manager Marketing and Communications

Who We Are 

Student Achievement Partners (SAP) is an education nonprofit offering unmatched expertise on standards-aligned math and literacy instruction. At Student Achievement Partners, we believe providing joyful, asset-based, high-quality instruction is the key to preparing all students, especially historically marginalized Black and multilingual students, to thrive academically and lead choice-filled lives. 

As a team of former educators, we know the difference the right resources can make — and we know the importance of grounding our offerings in both research and the realities of the classroom. By supporting educators with concrete guidance and tools to deliver relevant, engaging, grade-level instruction for every student, we can deliver on the promise of public education and unlock student potential. 

We’re proud to partner with state and district education leaders, educators, professional learning organizations, and education organizations and we offer both free and paid resources, as well as personalized consultation. Learn more about the support and tools we offer at www.learnwithsap.org.

About the Role 

Reporting to the Chief Revenue Officer, the Senior Manager of Marketing and Communications will support and operationalize the marketing and communications strategy in expanding SAP’s impact and growing partnerships. This person will lead development of a go-to-market strategy for SAP’s products and services, and will be a key player in identifying further opportunities for potential products and services.  Leveraging strengths in data analytics and storytelling, the Senior Manager will lead efforts to solidify SAP’s brand identity, ensure consistency of voice across channels, and set and audit metrics to ensure that our impact aligns with key goals and objectives.    

Who You are 

• An advocate for educational equity who is excited to use storytelling and marketing  to amplify SAP’s impact 
• A skilled marketing and communications professional with a track record of translating strategic thinking into action plans and output
• A creative thinker who leverages analytics and stakeholder voices to ensure that we are speaking with and not just to our communities.
• A mission-led teammate who builds relationships across an organization to ensure SAP’s story reflects the voices of many.
• A compassionate communicator who consistently reflects on their practice, seeks feedback and adjusts accordingly. 

What You’ll Do 

• In collaboration with the Chief Revenue Officer, design, execute and measure marketing and communications strategies and initiatives aligned with our vision to position SAP as a leading voice in relevant, engaging grade-level instruction. You will be responsible for raising awareness of our brand among a diverse set of stakeholders including but not limited to schools, districts, nonprofit/for-profit organizations, funders and educators.
• Support the development of SAP’s go-to-market strategy for new products and programs, and drive the execution and monitoring of its implementation. Collaborate with the program and impact strategy teams to identify high-impact market opportunities, understand customer segments and develop effective product marketing campaigns. 
• Oversee the development and execution of creative campaigns and content that both further our thought leadership and generate increased business partnerships.
• Collaborate with cross functional teams to articulate and amplify brand's unique value proposition and positioning, and ensure consistency across platforms, marketing tools, channels, and thought leadership through words and visuals. 
• Lead efforts in ensuring our website both effectively communicates our brand and creates a unified and frictionless user experience to facilitate reach, impact, and increased revenue.
• Support in hiring and managing consultants and/or agencies as needed to execute campaigns cost-effectively and sustainably.
• With the CEO, CRO and Chief Impact Officer, lead our communications and PR strategy, furthering Student Achievement Partners’ thought leadership efforts and securing high-impact press for the organization and its team members.
• Build our presence on high-performing social channels and leverage analytics and technology tools to identify and pursue growth opportunities.

Skills and Competencies 

• Experience with developing and leading a comprehensive marketing and communications program to advance an organization's mission and achieve its goals
• In-depth knowledge of multiple platforms and channels (including digital) and ability to leverage data to adapt campaigns to meet outcomes
• Strong interpersonal skills and ability to work with diverse set of stakeholders in service of strong outcomes
• Deep understanding of data analytics, google analytics and SEO and ability to draw conclusions to increase impact 
• Working knowledge of web technology and technology tools
• Excellent organizational skills and a demonstrated track record of successful project management and project delivery, with the ability to manage multiple projects in parallel – to time and budget
• Effective communication skills (written, oral, interpersonal, presentation)
• Bachelor’s degree or equivalent work experience